Surface pattern design. Inspired by nature.
The World of Whimsical Prints
luova (Finnish) = creative
Luova Flow’s mission is to inspire people worldwide with ornamental patterns and illustrations. The brand’s visual style is influenced by the organic flow of natural elements, maximalism, and colorful nature in places such as California and Finland.
Luova Flow offers a custom pattern design and illustration service, specializing in fabric, wallpaper, and interior decor products. We also have a versatile collection of rich prints, available for licensing.
We want to bring nature’s abundance into your everyday life!
Feature on Spoonflower
“Dark Academia” was featured in Spoonflower’s fall 2023 lookbook
Collaboration with Yiume
“Wonders of the Sea”, “Seaside” and “Luminocean” prints for Yiume’s Aloha shirt collection
Collaboration with Annala Oy
“Winter Birdies” and “Fox and Deer” designs for the Annala X Young Finnish Design woven fabric collection
Bringing a touch of magic to life